Check out this great resource!
By Shawn Kinkade | July 24, 2008
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You may have heard of TED - no, not the weird guy down the street, but the annual conference on Technology, Entertainment and Design.
It’s been going on since 1984 and every year it’s expanded to become bigger and better.
The focus of TED is to bring together interesting people and challenge them to give the talk of their lives in 18 minutes (give or take a few).
The gamut runs from inspirational to educational and instructive to entertaining and very funny. Imagine being able to hear from some of the most interesting people in the world in 18 minute chunks - for free!
If you’ve never had a chance to check it out, it’s well worth spending some time to explore - you can find the starting place at TED.org.
Below is one of the more recent postings from a magician / mentalist named Keith Barry. I had never heard of him, but based on the show he put on here, I’m sure we’ll all be hearing a lot more about him in the future - fantastic stuff!
Take a look:
If for some reason the embedded player doesn’t work, here’s a link to the video.
Share your comments here - I’d love to hear your thoughts on the arm twisting.
Shawn Kinkade www.aspirekc.com
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Topics: Other, Inspire | No Comments »
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What are your Big Five For Life?
By Shawn Kinkade | July 21, 2008
Have you ever had the experience of suddenly having a new insight into something?
It could be during a heated conversation when you suddenly understand where the other person is coming from (and why they’re mad…) or sometimes you can ‘have the lights turned on’ when you’re listening to a particularly talented speaker.
It only took 15 pages into The Big Five for Life by John Strelecky for me to hit on a new way of looking at something. This is a book that’s billed as a story about 
the greatest business leader to ever live and the ’secret’ to his success. It’s not a typical business book by any stretch, but there are a lot of ideas that a business owner could use to increase their success.
One of the things that I love about what I’m doing now is that I need to read a lot of books, specifically business books.
- Many of them are extremely insightful and about as much fun to read as a statistics textbook.
- Many of them are painful to read and not very insightful.
- A very few of them are both enjoyable to read and leave you with great ideas.
The Big Five For Life belongs in that last category - read on to find out why! Read the rest of this entry »
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Topics: Leadership, Book review, Inspire | 3 Comments »
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What are your guiding principles?
By Shawn Kinkade | July 16, 2008
photo by MumbleyJoe
Stand
In the place where you live
Now face north
Think about direction
Wonder why you haven’t before
Now stand
In the place where you work
Now face west
Think about the place where you live
Wonder why you haven’t beforeREM - Stand
I had an interesting discussion today where the question was asked to me:
“If you could make $100,000 a year just for giving this type of presentation 5 times a week - would you be interested?”
(As a side note, this type of presentation was a reference to a network marketing type of product - I didn’t get all of the details, but it looked cleaner than some, but ultimately involved selling to friends, acquaintances and contacts).
Have you ever thought about what you do for a living and the money you make?
Just a guess, but if you’re like most people, you’ve at least considered it.
What would your answer to that question be?
Before I answered, I gave it some thought and…wait, I should back up just a bit and give some background…
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Topics: Inspire | No Comments »
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Is your superior Product falling down a hole?
By Shawn Kinkade | July 14, 2008
It has long been said “Build a better mousetrap and the world will beat a path to your door”. That may have been true a hundred plus years ago, but these days better doesn’t guarantee that your superior product will generate superior returns.
I had a chance to see the 3D version of the newly released Journey to the Center of the Earth 3D and the technology is spectacular. This is a well hyped summer blockbuster using superior technology to create a 1 of a kind experience and yet it came in a distant 3rd in the Box Offices for it’s opening weekend.
I imagine someone is disappointed with those results!
I couldn’t find a breakdown on revenue of the 2D version versus the 3D version, but if Kansas City is a decent representation of most markets, then the biggest issue is likely the lack of 3D enabled screens. It was only showing in 3 theatres in 3D in the entire metro area and although most shows were sold out (or really close) that’s still a pretty major limiting factor to how much they can make - especially since there’s no real point in going to see the 2D version. Read the rest of this entry »
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Topics: Small Business Strategy | No Comments »
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How to start thinking locally…
By Shawn Kinkade | July 11, 2008
Your prospects are looking for you on the Internet.
They’re searching using terms that make sense to them (based on the problem they’re having or a common solution to their problem).
For a lot of products or services, they are only interested in a local service provider - they’re doing a local search.
They’re probably using Google, although they may be using Yahoo, Ask.com, MSN or even AOL.
Although traditional Search Engine Optimization (SEO) is important - if you’ve got a local business, setting yourself up for Local Search is even more important! Can you be found locally?
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Topics: Uncategorized | No Comments »
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