I do a lot of workshops on using Social Media for business owners and my number one tip / place to start for anyone that’s a business owner or professional is to have a quality LinkedIn Profile (find me at http://www.linkedin.com/in/shawnkinkade).

There are other great Social Media sites and depending on the type of business you have, they may be great strategies as well.  However, LinkedIn is the place to start, the foundation for business focus for several reasons – here are the top 3:

1. It’s designed to support business networking online…period.
2. There are over 45 million users, heavily skewed towards professional decision makers and business owners.  These are people you want to connect with.
3. The tools and capabilities give you a huge boost when it comes to finding people, prospects, strategic partners, vendors, prospective employees.

Unfortunately even though the platform continues to grow quickly there are lots and lots of profiles out there that are totally camouflaged and don’t stand out at all.

Here are some quick ideas to help pimp your profile!

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