photo by fotologic 

There are a lot of people actively using Social Media, but there are still many, many, many more that aren’t and they don’t really understand the whole thing. 

The biggest issue that I hear over and over again?

“Who has the time for all of this stuff?” – generally followed closely by the observation that they are currently getting swamped by email, phone calls and all sorts of other time killers.

There are two issues at work here – the first one is that a lot of people need a better handle on time management (check out 3 ways to create more time).  The second issue is that people really don’t see the benefit to Social Media – by many it’s still viewed as the province of kids and online marketers (not necessarily exclusive groups…) 

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