Business Coaching FAQ


What is Business Development / Coaching?


Business Development / coaching is a relatively new profession that helps business owners to plan better, take better actions and improve their bottom line results.

Many business owners get caught in the trap of working IN their business rather than ON their business. They will be burned out working really long hours even when they’re well past the start-up phase. They will be frustrated with continuing cash flow problems or lack of success with their marketing programs. They will be tired of not being able to hire or keep great resources that care about the business as much as they do. Or they will simply be tired and not having as much fun or feeling the passion they had when the started the business.

This is where business development comes in. Business coaches meet with the owner on a regular basis for an extended period of time to set goals, create strategy, ensure actions are being taken, provide tools, train the owner and staff, measure results, and refine strategies.


What do we do when we meet?


Initially, you meet with your coach on a weekly basis, and the focus is getting to know each other so that the coach learns your business strengths and weaknesses. Then together, once we have identified the areas of greatest need and have identified some untapped opportunities, we develop an action plan for moving forward. This is followed by assigning you specific actions to take before next week's meeting.

Every meeting we discuss your prior week, i.e. what you specifically did to move your business forward, exchange ideas about upcoming projects or challenges, and develop another action plan for the upcoming week.

 

Is this another name for consulting?